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Posts by PatientPoint

Behind the Content: #ConvinceMeToVax

A screenshot the 2019 MM&M #ConvinceMetoVax comptition staff pick, the "Why Vaccinate" waiting room segment from PatientPoint.

We recently put our passion for content and competitive spirit to the test when we entered Medical Media & Marketing’s (MM&M) first-ever #ConvinceMetoVax creative competition. Launched during World Immunization Week, the contest challenged creators to design a new piece of content aimed at convincing the public to get vaccinated. In just a week we created…

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Man Up for Men’s Health

Two senior African American men sit on a park bench on the waterfont laughing and talking.

Picture a group of men hanging out. Now think about their conversation. While sports, family and work are all likely topics, there’s one subject that probably won’t come up: health. Men are notoriously stubborn when it comes to talking about health issues and going to the doctor. In fact, approximately 80% of men won’t go…

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3 Changes in Healthcare Driving Point-of-Care Impact

A hand holds up a lightbulb with moving gears coming out of it to imply innovation.

There’s an old saying that “the only constant is change.” While it was coined by ancient Greek philosophers, the phrase holds true for nearly every industry today and certainly for healthcare. With all the changes in healthcare—driven by factors like value-based care, technology and consumerism—opportunities abound for your brand to reach providers and patients in…

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What Are Patients Doing While They Wait?

If you had to guess what most patients do while they’re waiting to see their healthcare provider, what would you say? Are they…Watching a screen in the waiting room? Interacting with a touchscreen in the exam room? Scrolling social media on their smartphone? Fortunately, you don’t have to guess: Our new white paper takes an…

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