Point-of-Care Perspectives from PatientPoint
Twitter Just Canceled LASIK?
The FDA’s proposed LASIK warning has sparked concerns among LASIK candidates, but experts say LASIK is still a safe procedure with a high success rate.
Using Technology to Address Health Literacy
Discover how you can use technology in the waiting room and exam room to boost health literacy at your practice.
5 Proven Healthcare Marketing Tactics for Dermatology that Work
Dermatology is one of the most competitive specialties and creating a strong marketing strategy can be what attracts more customers to your practice. Here are 5 proven tactics.
Point of Care Thrives Amidst Uncertain TV Industry Strikes
As the TV industry faces ongoing union strikes, advertisers need redirect their dollars to other channels.
How to Improve Health Equity in Cancer Care
Learn how addressing health literacy and social determinants of health can boost health equity at your oncology practice.
Google’s AI Search Is Coming and Here’s How it Could Affect Marketers
Google is testing their new Search Generative Experience (SGE) which pairs AI with the Google search we’ve all become accustomed to. Here are its implications and how it could affect your digital marketing strategy.
Three Missed Opportunities in the Waiting Room
3 simple strategies that you can implement at your practice to enhance the waiting room experience and boost your patients’ perception of care.