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TV and POC: The Perfect Pairing

A woman watching TV on the left and a doctor talking to a patient on the right in a doctor's office.

What’s the best pharma ad you see running on TV right now? I bet you could sing the jingle, but do you remember the specific brand? I’m the odd one that uses my DVR to skip TO the commercials—but you and I are not the average healthcare consumers. That’s why, despite the strength of TV,…

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4 Keys to POC Measurement

laptop computer displaying a circle graph

The point-of-care (POC) industry has experienced exponential growth over the past few years, averaging 15% to 20% annually. Programs that were once an afterthought for brands are now central to their strategies and budget. With this growth comes the need for a reliable way to evaluate POC programs. Amid its dynamic metrics and tactics POC…

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3 Takeaways from HIMSS19

The PatientPoint team gathers in front of their booth at the Health Information Management Systems Society conference Febuary 2019 in Orlando.

We came, we saw, we HIMSS-ed. After five days, thousands of steps and a LOT of coffee, we’re back from HIMSS, the world’s largest healthcare IT conference. This year’s show in Orlando attracted more than 43,000 attendees! HIMSS is a truly electric environment. We were honored to showcase our groundbreaking patient engagement technology on the…

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HIMSS19 Preview: Triple Aim Takes Center Stage

HIMSS19 Global Conference and Exhibition February 11-15 Orlando

It’s almost here: HIMSS19, the mother of all health IT conferences. Conference organizers have billed this year’s mega-show in Orlando to be the place where “champions of health unite.” As our own PatientPoint champions of health prepare for the event, we see the Triple Aim of improving quality, decreasing costs and improving patient satisfaction dominating…

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6 Steps for Fearless & Valuable Healthcare Innovation

Innovation

Every year, tens of thousands descend on San Francisco in early January for the JP Morgan Healthcare Conference. Rooms are packed, copious notes taken, and important discussions are had about the future of the industry. To me, JPM19 came down to this: While hospitals and health systems have developed the core tenets of their care…

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