Perspectives That Are on Point
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Every 42 seconds, someone in the US has a heart attack. Each minute, someone dies from a heart disease-related event.1 Even though heart disease remains the leading cause of death in the US, many adults are uninformed of the causes,…
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Scott McLauchlan, senior vice president of client solutions, is a connector. From focusing on medical device sales to digital health media partnerships, Scott has spent more than 22 years connecting doctors and brands with products and solutions with a common…
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Eric Talbot, senior vice president of client solutions, sees data as healthcare’s new North Star. And it’s only just begun to guide marketers to strategic solutions. “While we’ve been collecting data for some time in healthcare, we are just beginning…
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For Keith Mangas, senior vice president, client solutions, joining PatientPoint is like coming home, as he’s returning for a second act at the company after seven years away. While this may not seem like long, to Keith it feels like…
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Healthcare isn’t just a career, it’s a passion for Elissa Guerra, senior vice president, client solutions. And she’s on a continued quest to make healthcare better. Elissa knows what makes her clients tick. She comes to PatientPoint steeped in all…
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By Linda Ruschau, Chief Client Officer As patient centricity continues to become the industry priority, the need to get the right information to the right patients at the right time in the right format is more important than ever—especially for…
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In light of the upcoming Men’s Health Month in June, I thought it relevant to talk about one of the biggest challenges pharma marketers have come to PatientPoint for help with: how to engage men and get them talking about…
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Rex Daisey lives and breathes data. As Vice President of Analytics & Insights, Rex is passionate about using data to solve problems. He knows a robust point-of-care program means nothing without meaningful ROI that can be measured and guaranteed. But…
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As one of the trailblazers of the point-of-care industry, Traver Hutchins brings proven leadership and unparalleled experience to his role as Chief Growth Officer. In this position, Traver works with CEO Mike Collette and the senior leadership team to develop…
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Linda Ruschau, Chief Client Officer, recently won PM360’s ELITE Sales MVP Award. The ELITE (Exceptional • Leaders • Innovators • Transformers • Entrepreneurs) Awards are given to 100 individuals and marketing teams who have made a significant impact on the…
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