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Perspectives That Are on Point

Point-of-Care Perspectives from PatientPoint

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Survey Says: 95% of Physicians Leveraging Patient Engagement Tech

In partnership with Digital Health Coalition, we recently asked 206 physicians about their attitudes and behaviors regarding emerging patient engagement...

The Need for a Common Currency in POC

You’re likely in the thick of planning for 2019 (caffeine in hand!). If you’re following in the footsteps of other...

POC Accountability Does Exist – Right Here

Confused about point-of-care (POC) validation measures? I’m not surprised. The transparency and accountability of the POC channel remains a hot...

Why This Patient Believes in Point of Care

I’ve built my career around the power of coupling education and targeted brand messaging at the point of care to...

3 Things Children’s Hospitals Need to Tell Parents

As a mom, I can attest to this universal parenting truth: When our kids hurt, we hurt. Our hearts sink...

Trending Now: The Need to Put Patients First

Here’s a recent consumer trend worth talking about: According to new research, consumer trust in pharma has hit a new...

Guest Post: How This Non-Profit Extends Its Message with Point of Care

Anyone who has faced cancer knows that the dashboard of your life changes instantly upon diagnosis. Feelings of sadness, anger,...

Keep Point of Care in Front of Your Upfronts

PatientPoint had the honor of sponsoring the Top 25 DTC Marketers and Hall of Fame awards at this year’s DTC...

Meet April Albrecht—PatientPoint Relationship Manager

Perhaps no group within PatientPoint exemplifies our commitment to customer service better than our Relationship Managers (RMs). From the moment...

The Power of Point of Care

Quick question: You saw a new brand of lotion on TV last night that caught your eye in this dry...

Unlock Your Patient Engagement Potential

At their core, health systems, hospitals and practices must provide high-quality, profitable care experiences. As patients become more active participants...

In [Insert Company Here] We Trust?

This post originally appeared in MM&M. When did trust become an optional value for so many companies? Across nearly every...

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